We traveled to Orlando, Fla.to take part in one of the industry’s largest trade shows: LDI. Team CHAUVET® spent months preparing for the show and introduced more than a dozen new products to the Club/DJ market. The show took place on Halloween weekend so we gave our booth an “infected” theme in hopes that LDI attendees would find our new fixtures “infectious.”
The 400-square-foot DJ booth included just over 200 mounted fixtures. The light show, which was programmed using ShowXpress and operated wirelessly using D-Fi 2.4GHz, ran in sync with a special mega-mix video created especially for us by DVDJ Unique. Just before the trade show floor opened, our product development team started the Arena 2100 Flex and we were ready to rock day one. As soon as clips from Rockwell’s “Somebody’s Watching Me” music video came on, the elaborate light show began and attendees were instantly infected. SlimPAR Tri 7 IRC and SlimPAR Tri 12 IRC wash lights and Intimidator Wash LED 150 moving heads created vibrant, saturated washes throughout the booth. At the same time, bright, colorful beams from Rotosphere LED and DMF-10 effect lights, MiN Laser FX 2.0 and MiN Laser RGX 2.0 lasers, TriShot LED color changer and Intimidator Spot LED 150 moving head danced wildly throughout the air.
Additional fixtures mounted to tree-like truss designs located within the booth gave attendees the opportunity to get hands-on with the new products. Booth goers went crazy for the battery-operated, 100% TRUE wireless Freedom Par and Freedom Strip Mini wash lights, and the convenience of controlling COLORrail IRC linear wash light with a wireless remote left them addicted. LED Followspot 75 was mounted to a CH-W28 stand and attendees were invited to try their hand at altering the beam diameter by moving the mechanical iris and changing the beam color simply by pushing a button. Impulse 648, an ultra-bright strobe light powered by 648 LEDs, proved to be a crowd favorite. To give the ultimate CHAUVET® experience and top off the visit to our booth, we put Nimbus dry-iced machine to work and flooded the floor with thick, white clouds.
Overall, LDI was an unbelievable show for CHAUVET®. Not only did we successfully infect attendees with our lighting fixtures, we had a blast doing it. It should also be noted that the CHAUVET® Pro booth received the award for Best Large Booth — woo hoo! Thank you to everyone who stopped by and supported CHAUVET®. See you in 2012!